Jose Fresan

Knowledge for the People (NYPL) PART 1

Jose Fresan, designer Melissa Orr, copywriter The City College of New York Our objective was to get New York City residents who live in an expensive city to join the New York Public Library by showing how it is one of the only free institutions available to them. We borrowed the aesthetic and language of well-known socio-cultural movements in order to emphasize the concept that free knowledge is a symbol of our democracy. Instructors: Caroline Monday and Cassondra Bazelow
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